The only agency laser-focused on the 45+ demographic.
As the premier talent agency for influencers representing a demographic controlling $15T in purchasing power, partnering with us positions your brand as a vital force in advancing the Pro-Age Movement, championing a more inclusive, empowering vision of aging.
Metamucil
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Elemis
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WelleCo
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Olivier Midy
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Nonni's Bakery
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DentalPlans.com
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Always Discreet
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Baptist Health
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Visit Newport Beach
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Signia
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Meta
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Hike Footwear
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Swanson Health
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ATTN Grace
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City Beauty
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Frøya Organics
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eHealth
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Dose Daily
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AMP FIT
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Body Tonic
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Midi Health
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Metamucil 🟣 Elemis 🟣 WelleCo 🟣 Olivier Midy 🟣 Nonni's Bakery 🟣 DentalPlans.com 🟣 Always Discreet 🟣 Baptist Health 🟣 Visit Newport Beach 🟣 Signia 🟣 Meta 🟣 Hike Footwear 🟣 Swanson Health 🟣 ATTN Grace 🟣 City Beauty 🟣 Frøya Organics 🟣 eHealth 🟣 Dose Daily 🟣 AMP FIT 🟣 Body Tonic 🟣 Midi Health 🟣
MEET OUR INFLUENCERS
Our Services
Pro-Age Talent doesn’t just represent influencers. We’re experts in paid media too.
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Want to make the most of your campaign? We keep up with what content engages and converts in our demographic. We’ll assist you with developing a campaign that’s sure to hit your goals.
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We represent 20 top creators over age 45. If our roster doesn’t perfectly match your campaign goals, we can tap our network and source the ideal influencers you’re looking for.
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Our creators are flexible to help you achieve your goals. Whether it’s in-feed, UGC, dark ads, whitelisting, or even in-person shoots and events, we’re happy to execute on a variety of campaigns.
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We design paid media strategies to achieve real business outcomes - whether that’s revenue growth, lead generation, CAC control, or awareness. Our team can support the entire paid media lifecycle.
ProAge Talent helps influential creators champion brands they believe in, with brand partnerships that actually perform. Our founder, Myles Cohen, a creator economy veteran, scaled his own audience to 250k cross-platform followers and built a seven-figure per year coaching program before selling that business in 2021. Since then, he’s helped creators monetize at scale through influencer marketing and digital products.
At Pro-Age Talent, our approach pairs sharp creative and seasoned storytelling with a rigorous, data-first process, so every campaign is built to hit goals, not just go live. Additionally, our expert in-house paid media team can support the entire paid media lifecycle.
If you’re a brand seeking meaningful reach with a high-trust, high-spend demographic, or a creator 45+ ready to professionalize your deal flow, we’re here to help.
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Pro Age Talent is the leading influencer talent agency for creators over 45. We represent mature lifestyle, beauty, wellness, skincare, fitness, and influencers who have high engagement, strong credibility, and loyal purchasing audiences. We help brands connect with midlife consumers through trusted creator partnerships that drive measurable ROI.
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Consumers over 45 have the highest spending power online, yet they are dramatically underserved in traditional influencer marketing. Creators 45+ are trusted, relatable, and influential—making them ideal for brand partnerships that require credibility and authentic recommendations. Their audiences convert better, spend more, and respond to storytelling and expertise.
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We offer full-service influencer campaign management, including:
Influencer sourcing and recruitment for 45+ creators
Contract negotiation and brand deal management
UGC production and licensed ad creative
Paid usage rights and whitelisting
Product seeding campaigns
Long-term brand ambassador programs
Affiliate partnership strategy
Performance tracking and conversion optimization
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We partner with premium brands targeting adults 40+, especially in:
Beauty & anti-aging skincare
Health, wellness, and supplement brands
Fitness and longevity
Women’s health and hormone support
Luxury lifestyle and home brands
Financial services and insurance
Travel, automotive, and hospitality
And more
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Yes. We provide UGC creators age 45+ who produce authentic, conversion-driven customer-style content. Brands use this content for TikTok ads, Meta ads, YouTube preroll, website landing pages, and Amazon product listings.
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Yes. We represent micro influencers over 45 with high engagement, mid-tier experts with niche authority, and macro creators with established brand influence. We care about real influence—not vanity metrics.
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Absolutely. We protect creators with professional brand deal negotiation, clear deliverables, usage rights clarity, paid licensing fees, exclusivity protection, and fair compensation for creator intellectual property.
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Brands can reach out via email at hi@proagetalent.com or through our Contact form. We’ll recommend strategic talent based on your goals—whether that's product launches, direct-response campaigns, UGC content, in-feed content, whitelisted content, or long-term brand partnerships.
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We selectively sign professional creators 45+ who are committed to brand partnerships and long-term creator business growth. Creators can apply for management by emailing us at hi@proagetalent.com with their social handles.
Brands and creators! Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!